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About Us

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Our Story

The world didn’t need another real estate brokerage. It needed something different. Something more. It needed something with the imagination and insight to upend a broken model. A structure that empowers instead of extinguishes the unique potential in each of us. A collection of like minds that understand the potential of technology and building lasting connections. A Brokerage 3.0 that makes no apologies for making the old guard uncomfortable.

As a company born in the chaos of a global pandemic, where others saw stumbling blocks, we saw stepping stones. Built on the success of being the #1 ranked sales team in New York City, SERHANT. is the first Brokerage 3.0 of its kind.

Empowering our agents, clients, partners, and staff with novel media, technology, and educational tools:

SERHANT. Studios: Award-winning film-quality content and media production.

SERHANT. ID Lab: World class branding and marketing services.

SERHANT. ADX: Unparalleled listing exposure and tech-powered solutions for all.

SELL IT: Agent resources and solutions that inspire, connect, and inform.

We know that potential is in everything and everyone. But to spot what’s hidden in plain sight, latent, or undiscovered—in a person, property, or even an entire industry—we need to look at the world differently. And seizing that potential takes something more. At SERHANT., we rely on creativity, camaraderie, grit, and optimism. We have a healthy disregard for the status quo, and, above all, we are relentless in the pursuit of what’s possible.

Our Values

Amplify Together.

We support each other at our low points and never let our high points go to our heads. If one of us is behind, we are all behind. And when one of us succeeds, we ALL do.

Be Relentless.

We are not only tireless in the pursuit of achieving our goals, we are tenacious seekers of knowledge, never sacrificing personal growth for professional growth.

Disrupt For Good.

We are the best at what we do because we never lose sight of the people and communities around us. Our voice carries above the rest and we disrupt to have a positive, lasting impact.

Create For Tomorrow.

We are future obsessed and always look forward, creating to bring the future to today. 

Our Founder & CEO

Ryan Matthew Serhant is one of the most successful and well-known real estate brokers in the world. After spending a decade leading one of New York City’s top-ranked — and most disruptive — real estate teams to over $4B in sales, he founded SERHANT., a brokerage driving success through innovative content, technology, and amplification. In addition to his work in real estate, Ryan is an entrepreneur, producer, public speaker, bestselling author, and star of multiple BRAVO TV shows as well as the new Netflix series focused on SERHANT. premiering in June 2024.

Visit Ryan’s Website


Serhant. Studios

Lights, Camera, Real Estate

Award-winning film-quality content production to expand your reach and transform your media presence. 



Bold Ideas to Unleash Your Potential.

Your personal creative department to develop your brand, sell your home, and launch your next project.


SERHANT. New Development

New Marketplace. New Rules.

Back your project and investment with results-oriented, step-by-step guidance and support for buildings of all sizes, price points, and locations.



Agent Training For The Modern World.

Apply proven formulas and sales techniques to enhance your brand and business. Gain resources and solutions that inspire, connect, and inform in today’s new marketplace.

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