GlowUp
Eligible sellers get up to $50,000 in pre-sale improvement funding through GlowUp. Before any work starts, we evaluate the home and pinpoint the improvements most likely to lift presentation, buyer appeal, and final price.
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Every home has a buyer. Every seller has a goal. Maybe you want top dollar. Maybe it’s timing, privacy, certainty, or coordinating your sale with your next move.
With $1B+ in monthly sales, our agents have worked across every kind of seller goal, price point, and market. Whatever success looks like for you, your SERHANT. agent builds a strategy around your home, your priorities, and today’s market, backed by a platform that supports every stage of the sale.
Sell with the brokerage buyers already follow
Followers
Total Social Impressions
Annual Press Features
Global Referral Network
Buyer demand is built through the decisions that shape your home’s launch. Positioning, creative, distribution, audience, and expert representation work together to reach the right buyers and create momentum in the market.
Every successful sale starts with the right positioning. Your agent builds a pricing and positioning strategy around your home, your market, and your goals.
From photography and cinematic production to storytelling and design, we create marketing that captures attention from the moment your home hits the market.
Your marketing reaches buyers across social, digital advertising, email, search, media, and international listing syndication, making your home discoverable across global property portals in 20+ languages.
We’re the most followed real estate brand in the world. From day one, your home benefits from SERHANT.’s international reach, the trust we’ve built across markets, and a worldwide network of agents and referral partners.
Attention is only the beginning. Your agent turns buyer interest into showings, negotiations, and offers, backed by the ongoing sales education and training every SERHANT. agent gets through Sell It.
Our private client division for the top 1% of luxury properties worldwide. Every Signature listing gets a custom brand identity built by our in-house creative team. At the highest end, the strategy should be as singular as the home.
Our private client division for the top 1% of luxury properties worldwide. Every Signature listing gets a custom brand identity built by our in-house creative team. At the highest end, the strategy should be as singular as the home.
Your SERHANT. agent runs your home through S.MPLE, our proprietary AI-powered agent platform. S.MPLE pulls comparable sales, live market conditions, and pricing signals, then turns them into a strategy that’s clear, defensible, and grounded in real data and local expertise.
S.MPLE is the reason a SERHANT. agent shows up faster, sharper, and better prepared than the agent across the street. It runs in the background of everything: pricing, prep, buyer outreach, and launch. You never see the platform. You feel it in how prepared your agent is.
Some homes qualify for additional programs designed to strengthen their position before they reach the market. Your SERHANT. agent will recommend the options that best fit your property and your selling strategy.
Eligible sellers get up to $50,000 in pre-sale improvement funding through GlowUp. Before any work starts, we evaluate the home and pinpoint the improvements most likely to lift presentation, buyer appeal, and final price.
Some homes benefit from testing demand before going public. Our Private Listings Network shares eligible listings with a network of vetted buyers and agents, so you can gather feedback and generate interest before a public launch.
Eligible listings can qualify for Pre-Market Preview status on Zillow, Trulia, and Realtor.com. You gather early buyer signals, inquiries, and pricing validation before you officially hit the market.
Some homes qualify for additional programs designed to strenghten their position before they reach the market. Your SERHANT. agent will recommend the options that best fit your property and your selling strategy.
We start with your goals, your priorities, your timing, and what matters most to you.
Your agent builds pricing and positioning around your home, your market, and the buyers most likely to move.
We find every way to strengthen presentation, shape the story, and get every detail ready before your home goes live.
Your home hits the market with coordinated marketing, media, and reach designed to put it in front of the right buyers.
Your agent evaluates every offer, navigates the back-and-forth, and protects your interests at every step.
We bring the deal home with the same focus that shaped the launch. Final signature in, sale complete, next move real. Time to celebrate.
Curious what your home could bring in today’s market? Selling soon or just exploring, a valuation is a smart, no-pressure first step.
Market conditions, buyer demand, comparable sales, your home’s condition, and competing inventory all move the number. Your SERHANT. agent shows you how each one applies to your home.
Experienced agents, proprietary technology in S.MPLE, pre-market programs, in-house creative and media, and a platform built to help you prepare, position, and launch with intent. Most brokerages give you an agent. We give you an agent powered by all of it.
Up to $50,000 in pre-sale improvement funding for eligible sellers, used to prep your home for market.
Our Private Listings Network shares eligible listings with a network of vetted buyers and agents, so you can gather feedback and generate interest before a public launch.
Our private client division for the top 1% of luxury properties worldwide, offering premium placement on SERHANT.com, high-touch branding and marketing, specialized distribution, and enhanced international syndication to reach luxury buyers around the world.