Marketing Coordinator

Remote, USA

Apply Now
Salary range:

$65,000 - $70,000

Team:

ID Lab
Experience:

2+ years' experience in a marketing or project coordination role

About SERHANT.

SERHANT. is the most followed real estate brand in the world, calibrated for the marketplace of tomorrow, delivering proven results for buyers, sellers, and developers. SERHANT. revolutionizes the traditional brokerage model by innovating through media and content creation and is powered by a full-service in-house film studio as well as an amplification platform that puts our properties in front of more people than anyone else.

SERHANT. ID Lab is our creative marketing collective that generates compelling communications for SERHANT. and supports all aspects of the brand, including agent, property, and new development marketing. The marketing department is pivotal in supporting the growth of the company through strategic branding of agents, properties, and new developments. We also collaborate with Studios in developing design assets for Ryan Serhant’s personal brand and the LISTED real estate media network.

About the Role

ID Lab services a growing brokerage of over 1,000 agents across multiple states, and our 10-person team (some hybrid, some remote) works closely together to deliver high-impact creative at scale. We’re seeking a solutions-oriented, communicative, and highly organized Marketing Coordinator to act as the day-to-day traffic controller and front-facing representative of ID Lab.

This role is central to the smooth delivery of all marketing projects - triaging requests, managing agent expectations, and ensuring the creative team operates efficiently. A strong candidate is a natural relationship-builder with a passion for creative operations, emotional intelligence, and a client service mindset.

Responsibilities:

Be the face of ID Lab: Act as the first point of contact for agent requests, ensuring all communication is warm, clear, and solution-driven
Own project intake and delivery: Review incoming requests, gather key details, triage competing priorities, assign creative resources, and manage timelines to ensure smooth execution
Build relationships with agents: Establish rapport and credibility while navigating tight timelines, shifting priorities, and sometimes emotional conversations
Coordinate across departments: Partner with Studios, New Development, and Agent Resources to align on marketing initiatives, priorities, and shared deadlines
Keep projects on track: Monitor progress in ClickUp, flag delays or blockers, and ensure assets are completed and delivered as promised
Maintain project systems: Regularly update project statuses, upload and organize assets, and ensure request details are accurate across all platforms
Assign efficiently: Understand team members' strengths, design styles, and specializations to assign projects to the most appropriate designer
Hold the team accountable: Keep designers and collaborators on schedule, proactively communicate anticipated delays, and follow up to ensure timely delivery
Exercise judgment: Occasionally assess project scope and make informed recommendations or decisions on pricing tiers for custom work
Support internal comms: Contribute updates to company newsletters, ID Lab announcements, and other internal marketing touchpoints
Champion our tools: Guide agents and internal stakeholders on using marketing platforms such as Marq, ReChat, and other tools as needed
*The company reserves the right to add or change duties at any time.

Qualifications:

Bachelor’s degree in Marketing, Communications, Design, or a related field
2–4 years of experience in marketing, project management, or creative operations (real estate experience a plus)
Comfortable fielding questions, jumping on the phone, and navigating emotional or high-touch conversations with empathy
Proficiency in Microsoft Office, Slack, and SaneBox, with familiarity in project management platforms (e.g., ClickUp, Monday, Airtable)
Good computer skills for generating reports, viewing marketing metrics, extracting data and sharing this information with other team members in project updates.
Experience working with in-house creative teams or fast-paced agency environments
Familiarity with real estate marketing platforms and tools is a strong plus
Bonus: Experience with AI tools such as ChatGPT or Jasper for communication and task management

Skills:

A natural communicator - warm, confident, and clear
Exceptionally organized and able to juggle many moving parts
Skilled at prioritizing multiple projects and requests under tight deadlines
Proactive, with a bias toward action and ownership
Emotionally intelligent and calm under pressure
Strong follow-through and accountability to team deliverables
Comfortable giving and receiving feedback in a collaborative, fast-paced setting
Ability to think like a client and advocate for excellent service

Hiring Statement

SERHANT. is committed to providing a workplace free from discrimination or harassment. We expect every member of the SERHANT. community to do their part to cultivate and maintain an environment where everyone has the opportunity to feel included and is afforded the respect and dignity they deserve.

Decisions related to hiring, compensating, training, evaluating performance, or terminating are made fairly, and we provide equal employment opportunities to all qualified candidates and staff. We examine our unconscious biases and take responsibility for always striving to create an inclusive environment that makes every employee and candidate feel welcome.